Simple,
Powerful,
Dynamic.

Simple,
Powerful,
Dynamic.

Role Identity Design/ Look & Feel
Tools Adobe Ps/Ai/In, Final Cut
Year 2018

It is not just an event, it is an industry and experience. its a transformation of the Saudi designer from their local surrounding and market to the largest (biggest) designer houses in the world.

In this project, we were asked to design a compositional sequence out of a song or poem of our choice. I chose Forgiveness song by Matthew West. The song based on a true story about a mother dealing with the death of her daughter at the hands of a drunk driver.

It is not just an event, it is an industry and experience. its a transformation of the Saudi designer from their local surrounding and market to the largest (biggest) designer houses in the world.

Agency Zan Branding Agency
Design Afnan Almajhadi

1_SD
Posters1
Subway_posterpink
SD_Pink
Visitors_id
flag
poster_one
Totebag_1
IDcards_1
a4
Floating_flyer
Bag_1
Sign
Profile

Dynamic
Visual
Identity.

Dynamic
Visual
Identity.

Dynamic
Visual
Identity.

"The more components are defined, the more specified the identity becomes. But within these limitations, there is definitely room for more freedom."

"The more components are defined, the more specified the identity becomes. But within these limitations, there is definitely room for more freedom."

- Irene van Nes, Dynamic Identities,  p.07, 2012.

- Irene van Nes, Dynamic Identities,  p.07, 2012.

- Irene van Nes, Dynamic Identities,  p.07, 2012.

Posters2
D_bv
D_y
D_p
D_white
D_black
D_w2
© 2021  Afnan Almajhadi
2018 © AFNAN ALMAJHADI